Business Opportunities

Picture of a flower

Become an AMSOIL Dealer

Discover the exciting opportunity to become an AMSOIL Dealer and build your own business with a trusted leader in premium synthetic lubricants. Join our network and take advantage of open territories to grow your income while offering top-quality products to customers.

About AMSOIL

AMSOIL is a leading American company based in Superior, Wisconsin, renowned for pioneering synthetic lubricants since 1972, when founder Al Amatuzio introduced the world’s first API-qualified synthetic motor oil. With a legacy rooted in innovation, AMSOIL offers a wide range of premium products, including motor oils, filters, and additives, distributed through a network of independent dealers across North America. Committed to quality and performance, the company continues to set industry standards under the leadership of Chairman & CEO Alan Amatuzio. Learn more about joining our dealer network and explore the benefits of our superior synthetic solutions.

Cliff Palace, Colorado

About Us

Why AMSOIL Outperforms Other Products:

AMSOIL synthetic lubricants stand out due to their advanced formulation, offering superior wear protection, extended drain intervals, and enhanced fuel efficiency compared to conventional and other synthetic oils. Independent tests show AMSOIL Signature Series Synthetic Motor Oil provides 75% more engine protection against wear and horsepower loss than required by leading industry standards, while also reducing oil consumption by 38% compared to competitors, thanks to its low volatility and high thermal stability.

Photography close up of a red flower.
Black and white photography close up of a flower.

Frequently Asked Questions

What are the startup costs and requirements to become an AMSOIL Dealer?

The initial cost to become an AMSOIL Dealer is $49.95 USD ($64.95 CAD) for a one-year registration, which includes a Dealer Kit with a Quick-Start Guide, product samples, and access to online training resources like the Premium Dealer Zone and AMSOIL University Online. There are no inventory requirements, sales quotas, or contracts, allowing you to start and grow your business at your own pace with minimal upfront investment.

How can I earn money as an AMSOIL Dealer?

As an AMSOIL Dealer, you can earn money through multiple channels: retail sales by purchasing products at wholesale and selling at suggested retail prices, earning commissions on Preferred Customer and commercial account purchases, and building a sales team by sponsoring new dealers to earn additional commissions on their sales. You can also sell through catalog sales, online via an authorized AMSOIL Dealer website, or by setting up retail and commercial accounts, tailoring your approach to your goals.

Do I need to stock inventory or meet sales quotas?

No, AMSOIL does not require dealers to stock inventory or meet sales quotas. AMSOIL handles order processing, shipping, and invoicing directly to customers, offering free shipping on orders over $400 USD ($450 CAD) for dealers, so you can focus on building relationships and sales without the burden of warehousing products.

What kind of support and training does AMSOIL provide to new dealers?

AMSOIL offers extensive support, including a Dealer Starter Kit with guides and product samples, access to the Dealer Zone for business insights and resources, and free online training through AMSOIL University. Additionally, you’ll be assigned a sponsoring dealer for mentorship, and AMSOIL provides corporate support for technical and sales questions, ensuring you have the tools and guidance to succeed.